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Do You Really Know How to Use Social Media?

Written by WishBoNe on October 2, 2009 – 3:08 pm

I won’t claim to be an expert on using social media even if I have an account on each of the hot sites like Twitter and Plurk. However, I find it interesting that companies that start to embrace social media have some awkwardness to the usage.

Others have become ingenious in such a way that simply tweeting something, one will earn some money. Much like the idea of reading each email and earn a few cents. I wonder how many emails I have to read in order to earn S$10 if each email were to be calculated by points and converted monthly according to the performance for that month.

Recently, a tweet contest is being held. One only needs to tweet as much as possible in order to win S$10, 000, grand prize. This makes me wonder if that’s the purpose of using Twitter. To tweet to really become a twit or to tweet to promote services or products.

I’ve seen much better use of Twitter to promote products or services that have gone viral. I’ve also seen some using Twitter to help those in need. However, I find it a mystery why one has to tweet so much in order to garner the most tweets (or become a twit) so as to win a prize.

Contests held by bloggers have been rather meaningful; i.e. RT @tweeter_name “Win <insert prize> when you retweet this! Find out more  at <insert URL>”

That would have less impact of annoying the followers. Sometimes, I wonder if some do really know how to use viral social media to good use or simply jumping onto the bandwagon just because others are using it.


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